Social Sidekick | Solula

Social Sidekick, a well-known agency in the world of marketing, had us partner with them to assist in a production like none other for their client, Solula. Based in Fort Lauderdale, Solula’s mission is to provide consumers with a satisfying and nutritious snack that is gluten-free, vegan and non-GMO. Made with traditional recipes that have been passed along for generations, Solula’s snacks are known for leaving you craving more. Social Sidekick and Solula partnered with us to create an advertisement to be used in international advertising efforts.

Services Provided

Photo / Video

Snack Time

We can break this particular project down into three distinct steps, which resulted in an exciting and energetic video that captures the reason why Solula is no ordinary tostones.

Pre-production: We conducted research on Solula’s products, market, competitors, and target audience. We also developed a storyboard, and shot list for the video. Location scouting was an important part of this process to ensure that the look and feel of the environment was cohesive to the brand’s identity.

Production: We made sure to use every part of the environment to our advantage while on set. Filming in the water with the talent was an exciting way to elevate the quality and visual interest of the project. Our main focus was to create an immersive experience for the viewer and leave them wanting to learn more.

Post-production: Every decision in post-production, from color grading to music and shot selection were all made to create an appetizing showcase that was geared towards Solula’s target audience.

Conclusion & Results

Crisp Content

Our goal was to create a staple piece of content that will be used in Solula’s advertising for years to come, which we believe was accomplished. We are proud to have worked with Social Sidekick and Solula on a project that allowed us to flex our creative muscles. Contact us today to start the conversation and learn how we can take your content to the next level.